In a nutshell, Facebook's new feature, Graph Search, is essentially a search engine that provides specific information through the filter of your Facebook friends. Here's what I mean: Need a recommendation for a hair salon in LA? - Graph Search will return the LA hair salons your friends Like on… > Full Article
Most of our clients know they need a Facebook business page. However, many of them don't have the time to keep their pages updated, interesting, and relevant to their audience or their business objectives. (At least not enough time to make it worthwhile.) In these cases, there are several things… > Full Article
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Are your target prospects active on Facebook? Chances are, with over 1 bilion users, the easier question to ask is who isn't on Facebook? If you are looking for a cost-effective method to improve brand awareness, generate leads and increase… > Full Article
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Very often when I talk to prospective clients or peers about their company s social media strategy, I am met with a look of shame that speaks louder than any status update ever could. To put it simply, many of… > Full Article
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Businesses of all types recognize the tremendous promotional power a Facebook fan page can provide. However, competing on Facebook in any industry is a challenge without at least one of the three necessary E s -- experience, expertise, and/or education.… > Full Article
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We culled data from several reputable sources on the web to create our first ever infographic about digital moms. Not Yo' Mama's Mama is an info-packed story about the modern moms we love and adore. You can embed this infographic… > Full Article
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This is the third and final part in a three-part series that will give you tips for easily monitoring your brand s reputation online. Part One covered how to find those that are linking to you online. Part Two covered… > Full Article
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This is part two in a three-part series that will give you tips for easily monitoring your brand's reputation online. Tune in later for part three! Part One covered how to find those that are linking to you online. Part… > Full Article
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Inbound marketers are all abuzz about the increasing value of Pinterest for niche industries. This relatively new image-based social network can be a boon to brands in the food and beverage industry and retail markets, such as home goods, health… > Full Article
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It's no secret that a top priority for many businesses is to provide their potential and current customers with top-notch support. By utilizing social media technologies, companies of all sizes can help solve problems, answer questions, and generally offer guidance… > Full Article
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You may have heard the phrase Pin it! already especially if you are often around twenty and thirty-something year old women. When I heard Pin it in casual conversation more than once is when I realized the relatively new image-based… > Full Article
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Over the next few weeks, Twitter will roll out a new enhanced profile for business pages. Twenty-one fortunate companies including Disney Pixar, Coca Cola, Best Buy and Bing will be the first to test out the new Twitter business pages.… > Full Article
