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OVERVIEW

ARCTIC CAT, CUSTOM GAMIFICATION OF TRAINING MATERIALS

Minnesota-based Arctic Cat has a passion for snowmobiles, side by sides, and ATVs. They wanted to pass along that passion for their company and new products to retail dealers.

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APPROACH

SALES TRAINING GAMIFICATION

Arctic Cat wanted a reward program that measured and tracked sales activities across several different factors. The application presents new product training materials in an interesting way and includes tracking tools that measure user knowledge retention and sales initiatives. The interface allowed the Arctic Cat marketing team to gather real data on the success of their training and initial sales.

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WHAT WE DID

CUSTOM TRAINING MICROSITE

We designed the site so that each dealer has access to informational videos, promotional documentation, and external links filled with targeted information about Arctic Cat's new products. Week by week, dealers log in and review assigned training materials and take quizzes on the content. When training is completed the dealers then use the application to upload invoices for the promotional products sold and are able to track their progress against other dealers nationwide. At the end of the tracking period, prizes are awarded to the top dealers.

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CREATE YOUR OWN

ENGAGING TRAINING EXPERIENCES

Do you have training materials that you'd like to present to your team in a new and innovative way? Have you been looking for an easy way to move your in-person training sessions to an online format? Are your sales teams in need of some unique content and motivation? We can take this application and do the same for you! With your gamified training application you can add your own branding, videos, documents, and materials, complete with quizzes, games, contests, and prize giveaways. It's up to you and the whole thing is streamlined into one easy product.

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