Back to All Projects

OVERVIEW

TIME WARNER CABLE, PROMOTIONAL MICROSITE & MINI GAMES

Time Warner Cable (TWC), the second largest cable provider, owns and manages advanced, well-clustered cable systems throughout the United States. Time Warner Cable offers cutting edge digital technology, a rich range of home entertainment and information choices for the whole family to enjoy, and superior service that demonstrates customer satisfaction is our number one priority.

Time warner

APPROACH

REWARDING TOP PERFORMERS

TWC’s history of leadership in the industry requires that their sales people remain committed to excellence in many different aspects of their work. In order to incentivize the highest performing salespeople at TWC, the company developed the Winners' Circle—a reward program that measures and tracks sales activities across several different factors with the ultimate prize in 2015 being a trip to Cancun, Mexico!

Time warner 2

WHAT WE DID

INTERACTIVE SALES TRAINING

First, we created the website, where TWC users can log in to gain access to promotional resources, play the challenge games, see a list of past Winners' Circle Winners, read rules on the current and upcoming challenges, find out more information about the trip to Cancun, and more. Essentially everything users need to know about the Winners' Circle contest and how to win can be found on this site. Then, we created a series of 4 different Challenge mini-games from a word search to a hidden word game that were launched every other month to encourage users to return to the site for the chance to win prizes and incentives.

Time warner 3