Knowledge is Power


Staying in the loop on all things web can be quite a task. We're here to offer you valuable industry insights-information you can use to become more successful when it comes to web design, web development and internet marketing.

Digital Project Manager

By iExposure |

This is an opportunity to manage local, regional and national clients. Responsibilities include overseeing interactive and marketing efforts on behalf of our clients. The ideal candidate will have strong interactive account experience along with comfort level in multi-channel and integrated marketing approaches.

A smart, team player with 1-2 years of digital project management experience executing websites. All duties require methodical planning and constant communication.

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SEO | SEM | SMM Marketing Position

By iExposure |
We're looking for a flexible and well-rounded candidate looking to grow their career in internet marketing. In this position you'll be working on a number of different projects for a diverse roster of clients.

Your days will be dynamic and varied. Your responsibilities will depend on client and internal needs as well as your individual strengths and interests. At some time or another you'll have the opportunity to work on projects such as designing integrated marketing campaigns, delving into analytics and reporting, competitive research, managing pay per click campaigns, on-site SEO, link building, copywriting and content creation, and social media outreach.

We're looking for someone who's looking to build on 3+ years of experience in Search Engine Optimization and/or Pay Per Click Advertising.

We need to add a team member who can hit the ground running in either SEO or PPC - experience with both is a plus!

There's plenty of room to specialize in and take more responsibility for areas other than SEO and PPC, too. We believe people are most successful when the majority of their job is doing things they like and have the opportunity to explore their interests.

Training and guidance will be provided but the successful candidate will need to be a self starter and be prepared to pursue becoming an expert at their position.

The ability to code or read HTML & CSS and/or any programming language is a strong plus but not required. We're open to candidates from a variety of backgrounds, though you'll get bonus points for any of the following:

  • Having a background in and/or a strong interest in conversion rate optimization
  • Having a background in and/or a strong interest in user experience and interactive design
  • Have a background in and/or a strong interest in content marketing
  • Have a background in and/or a strong interest in analyzing data and turning your findings into plans of action

The position is full time salaried and includes 401K, Health Insurance benefits after 60 days and paid time off.

This is an exciting position with great opportunities for a highly organized, motivated candidate. Apply today and take one step closer to joining Team iE!

+ Apply for this position

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Conversational Shopping: The Latest Revelation in eCommerce

By iExposure |

It’s no secret that there is an art to capturing people online and on their mobile devices to make a purchase. In a world of organic search, Google Adwords and product listing ads, search engines offer these methods for increasing your online sales, and winning business over your competitors. The latest (and most exciting) revelation in online shopping comes with the Google’s announcement of the development of “conversational shopping.”


Photo: Jack Moreh

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Google Plus is Dead. Google Reviews Are Not.

By iExposure |

Online reviews are an integral part of an internet marketing strategy. Future, potential customers turn to sites like Google, Facebook and Yelp everyday seeking out information on the best local businesses. With the death of Google Plus, the ability for your customers to leave reviews on Google has gotten trickier.

Google Plus is Dead.

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Gamification: The Next Gen Solution for Interactive Web Design

By iExposure |

Do you have a hard time connecting with your target audience on your website? Is your existing training program falling flat because you are unable to effectively capture your team’s interest?

What is Gamification?

You may have heard of one of the latest, most exciting trends in web design: gamification. Gamification has increased immensely in popularity because it applies unique game design elements, such as custom quizzes, training interfaces and interactive features, throughout your website. These interactive features help to drive engagement, encourage active learning, and foster friendly competition.

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Microsoft Edge. Cortana. What Does It Mean For Search Marketers?

Hey, Search Marketers. It’s Time to Get Acquainted with Microsoft Edge and Cortana.

In case you hadn’t heard, Microsoft Edge is the new web browser developed by tech giant Microsoft, now included within all Windows 10 operating systems. Edge will replace long-time browser Internet Explorer as the default web browser, but Microsoft says they will keep Internet Explorer up and running to best serve “enterprise customers.”

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4 Proven Ways to Get More Likes on Facebook

Get more likes on Facebook

We like you. Make sure customers do the same on Facebook.

Even brands with thousands of fans sometimes have trouble getting their fans to interact with them on Facebook. From huge consumer brands, to small B2B companies, getting Likes, shares and comments on post is sometimes equally challenging.

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How Facebook Graph Search Works

Using Facebook graph search

Facebook's search engine, Graph Search, provides results filtered based on the activity of your Facebook friends.

In a nutshell, Facebook's Graph Search is a search engine that provides specific information through the filter of your Facebook friends.

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The Difference Between a Mobile Website and a Responsive Website

Responsive web design

Mobile web design and responsive web design are often mistaken for one another, but they are drastically different ways to approach a mobile strategy.

Every day, you probably access the web via several devices. You may use a desktop at work, your cell phone on your lunch break, and your iPad while you’re back at home doing online shopping or watching television.

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Rails 4, Turbolinks, and Delegated Event Handling in jQuery

Javascript for Rails 4 with Turbolinks

Hey Devs, If you know of a better way to handle this particular issue, please share in the comments below!

If you've been paying attention to Rails edge or following the release of Rails 4, you are no doubt aware of one of the more flashy features: Turbolinks. From the Turbolinks readme: "Turbolinks makes following links in your web application faster. Instead of letting the browser recompile the JavaScript and CSS between each page change, it keeps the current page instance alive and replaces only the body and the title in the head."

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How to Tell When People Are Talking About You Online (Part 3)

What people are tweeting about you online

This post will tell you how to find tweets to your website which fail to mention your company's Twitter handle.

This is the third and final part in a three-part series that will give you tips for easily monitoring your brand’s reputation online.

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5 Things to Make Your Google Places Preview Stand Out From the Rest

By iExposure |
Make your listing stand out

Your first move in attracting more attention on Google is to claim your business listing. If you've already done that, this post will show you how to use your listing to attract new business.

Revised: November 3rd, 2015

Frequently, Google rolls out a change in the layout which reconfigures the layout of the local search results. Usually this happens to provide a more visually appealing page, to provide searchers with more relevant information or so Google can watch SEOs and business owners squirm (just kidding).

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